Innovation from tradition

Next Generation Glassware

Tradition-steeped company meets innovation factory. For almost a century, we’ve been consistently in search of the next big inspiring idea. Our invention of signature glass design more than 60 years ago opened a whole new range of branding opportunities and revolutionised an entire sector.

You can find our latest innovations in the following overview.

Living Brands® - Nominated

German Innovation Award 2025.

RASTAL has been nominated for the German Innovation Award 2025 in the ‘Excellence in Business to Consumer - Food & Beverages’ category. Living Brands® revolutionises the presentation of sparkling wine and beer by combining innovative laser technology with branded glasses. The CO₂ unfolding is precisely matched to the brand image, creating an impressive visual effect that showcases the brand in an enjoyable way.

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Video Demonstration:
Beer
Sparkling Wine

 

AI.Art by RASTAL

When words become unique glass decoration.

Artificial intelligence (AI) is omnipresent: it has long been part of the algorithms of many search engines, helps with intelligent field irrigation in agriculture, and writes weather reports, stock market news, and sports highlights. The RASTAL Design Studio has intensively dealt with the topic of AI and now enables its customers to develop effective glassware decoration ideas with the help of AI.

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Innovative i.xQR-Codes

More than a beautiful touchpoint.

Create distinctive and visually appealing i.xQR codes according to your own wishes. The following possibilities arise through the use of our innovative i.xQR codes:
   - Dynamic contents
   - Time controlled campaigns e.g. advent calendar
   - Statistics and directly campaign feedback
   - Smart entertainment and gamification
   - The consumption situation becomes interactive

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Rastal Smartglass®

Your best digital media asset.

The innovative, sustainable and interactive combination of drinking glasses and transponder connects your brand directly to the consumer via their smartphone. Every smart drinking glass has a unique worldwide identity. Without any app installation, it communicates and interacts with every NFC-enabled and device.

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